Analysis of a Nonprofit Organization (4+ pages)
for this assignment, you will introduce your new nonprofit organization. The purpose is to create a development plan that describes your organizations mission, objectives, services or programs, marketing strategies, and use of volunteers. The development plan represents your nonprofit: created, developed, and led by you.
Be sure to read these handouts:
* Publicity
* Planning Community Programs
Objectives:
- Identify a community need that is not being met (or not being met sufficiently) in the Middle Tennessee area, and develop an idea and plan for a nonprofit to address this need.
- Come up with one service program this nonprofit will offer to the community.
- Identify marketing strategies you can apply to build your program or service.
Assignment: The steps to completing this assignment are as follows:
Research: Pay attention to the news, social media, conversations with family and friends, etc. as a starting point. Then, dig into data about the issue you care about. What is the status of the situation (e.g., rates of homelessness among LGBT youths; number of shelter dogs euthanized each year)? What other organizations are addressing this need, and what types of services do they provide? How will you differentiate yourself?
And, remember: There is a difference between a problem and an issue. A problem is a broad area of concern, such as health care, pollution, racism, unemployment. An issue is a solution or partial solution to a problem. The first step is to analyze the problem and decide what kind of solution to work toward. Then decide how to frame it in a way that will gain the most public support.
