Read Case 6: Fixer Upper: Expanding the Magnolia Brand in your Connect textbook.
Evaluate Magnolia Brands sustainable competitive advantage by analyzing the case study and answering the following questions in 350 to 525 words:
- How will the components of the external environment impact Magnolia Brands ability to realize their vision?
- Who are Magnolia Brands major competitors?
- What other factors are affecting the growth of Magnolia Brands?
- What internal factors must be considered for Magnolia Brands to achieve its vision and mission?
- What are some of Magnolia Brands strengths and weaknesses?
- How does the new show represent an opportunity in the home remodeling industry?
- What challenges or threats might Magnolia Brand face?
- What measurements can be used to determine if the new show is successful?
- What is the feasibility of the ability of Magnolia Brands to continue to be successful? Why?
Use bullets and/or headers for each of the nine questions
