Instructions For your third and final assignment, you will complete the second part of your Business Plan using the provided template as well as a video. The second part of your Business Plan contains two sections: The Marketing and Advertising Strategy as well as the Financial Plan and Strategies. In the Marketing and Advertising Strategy section, you will describe your strategies for reaching current and anticipated customers, list your pricing policies and strategies, and outline your advertising/public relations plans. In the Financial Plan and Strategies section, you will provide a summary of your past financial performance (if available), outline your current financial condition, state your projected sales and expenses, and identify your anticipated capital needs/determine how that money will be allocated.
