Case Study – Hy Dairies, Inc.

1. Apply your knowledge of stereotyping and social identity theory to explain what went wrong here. (make sure you define stereotyping and social identity, then answer through your definitions)
2. What other perceptual errors are apparent in this case study?
3. What can organizations do to minimize misperceptions in these types of situations?

Your paper must include an introduction and a clear thesis, several body paragraphs, and a conclusion.  Top papers demonstrate a solid understanding of the material AND critical thinking. Make sure you have a minimum of six (6) peer-reviewed sources. This assignment will serve as a basis for your CLA 2 assignment in Week 8.