Please respond to the following questions from Chapter 6:
- 1. What is the economic advantage to a trade secret? Please explain why.
- 2. Of the three valuation methods for an intangible asset discussed in the chapter, which one would you use and why?
- 3. Regarding Stock Price, explain how it is set at the time of company formation. Describe the key factors that influence stock price before IPO.
- 4. What is goodwill and how is it different from other intangible assets?
