QUESTION 5
In a world of instant communication through technology, rapid global transportation, and governments that are increasingly willing to open their markets to trade and investment, few firms are successful at being truly global. After conducting a four-year study, Michael Porter developed a framework termed the diamond of national advantage. Explain Michael Porters premise of how one can predict a companys likely success with international expansion. Secondly, explain the attributes that collectively determine the playing field according to Porter that a nation establishes for its industries.
