SB DB 1

In an industry famous for razorthin profit margins, high levels of employee turnover, and intense competition usually based on price, Wegmans, a familyowned chain of 67 supermarkets in New York, New Jersey, Pennsylvania, and Virginia, is quite unique. It has to be. Traditional grocers are under attack on many fronts. Mass merchandisers such as WalMart with its superstore concept are taking customers, sales, and market share from traditional grocers. To complete this assignment, conduct a literature search and go to

Identify Wegmans strengths, weaknesses, opportunities.