ITM301 Principles of Information Systems in Business and Organizations
Assignment Expectations
You are to produce an analysis of Kickstarter. In doing this analysis you will answer the questions asked. Use a table to show the Kickstarter offerings and the number of backers. Then discuss these pledges and why this crowdfunding is of advantage to entrepreneurs. Using several products compare the type of information the entrepreneur needs to get funding and discuss if you would invest or recommend to others. In 3 or 4 pages, provide your discussion and analysis—we encourage the use of spreadsheets and tables to justify your response.
Go to Kickstarter.com and look at the various project categories. Select a category and a project of interest to you. Provide a description for one of your selected projects, including the offerings and number of backers. Discuss the pledges, the amounts of the pledges, and the numbers of people for different pledge amounts. What does the pledge amount tell you about the motivation of the customers?
Explain why crowdfunding may be advantageous to new entrepreneurs. How does Kickstarter seek to build a community for the entrepreneurs?
What information must an entrepreneur provide to get funding? How does Kickstarter manage the collection and transfer of pledges? Would you use this site yourself or recommend it to others?
