250-350words content notes for EACH Article. SEE PDF (GOOD ARTICLE EXAMPLE) !
Vandenbosch, M., & Dawar, N. (2002). Beyond better products: Capturing value in customer interactions. MIT Sloan Management Review, 43(4), 35-42
Hamilton, K., & A. Wagner, B. (2014). Commercialised nostalgia. European Journal of Marketing, 48(5/6), 813-832.