Peter & Donnelly
Chapter 9: Personal Selling, Relationship Building and Sales Management
Kim & Mauborgne, Blue Ocean Strategy
Chapter 9: Align Value, Profit and People Propositions
Blog:
Tips for Building a Successful Sales Compensation Plan
https://www.youtube.com/watch?v=Mdh3ZM3OTpk&ab_channel=BrianTracy
https://www.youtube.com/watch?v=eMK2x-pNt0M&ab_channel=WorldatWorkTV