A companys resources and capabilities are integral to achieving a sustainable competitive advantage. For this assignment, consider a Apple Inc. Develop your analysis by responding to the following questions:
- What are the companys most important resources and why?
- What are the companys most important capabilities and why?
- How do the companys most important resources and capabilities create lasting competitive advantage?
- Relate your response to each of the above to our coursework (attached PPTs) from this week.
This paper should be at least 300 words.
