106) A ________ is a senior manager who oversees the use of IT in the firm. A) CEO B) CFO C) CIO D) CTO 107) The ________ helps design programs and systems to find new sources of knowledge or to make better use of existing knowledge in organizational and management processes. A) CTO B) CSO C) CKO D) CPO 108) The CPO is responsible for A) ensuring that the company complies with existing data privacy laws. B) making better use of existing knowledge in organizational and management processes. C) enforcing the firm’s information security policy. D) overseeing the use of information technology in the firm. 109) The advantage of a having a centralized information services department that operates as a separate department similar to other departments is that A) this is more likely to produce more compatible systems and more coherent long-term systems development plans. B) this lowers costs of technology purchases. C) systems are built that directly address that function’s business needs. D) systems are built that can function independently and more efficiently. 110) Which of the following roles falls into the duties of an information systems manager? A) writing software instructions for computers B) acting as liaison between the information systems group and the rest of the organization C) translating business problems into information requirements D) managing data entry staff 111) Which of the following types of organizing the information systems function would you be most likely to find in a small company with 20 employees? A) as departments within each functional area B) as a separate centralized department C) represented within each major division of the company D) none of the above 112) Which of the following types of organizing the information systems function would you be most likely to find in a very large multinational corporation? A) as departments within each functional area B) as a separate centralized department C) represented within each major division of the company D) none of the above 113) You work for a highly successful advertiser that is just about to expand nationally. Of utmost importance will be finding a way to store and disseminate their clients continually updated branding guides which include multiple image files and text documents to all of the firm’s branches. What system will best serve these needs? A) an intranet with KMS capabilities B) an extranet with KMS capabilities C) a TPS with KMS capabilities D) a CRM 114) You have been hired by a non-profit agency to implement a system to handle their donations. Event fundraisers need to be able to quickly access a donor’s information and history. The marketing department needs to be able to create customized mailing lists in order to send different messages to different types of donors. What system will best meet these needs? A) TPS B) TPS with DSS capabilities C) TPS with MIS capabilities D) TPS with ESS capabilities 115) You have been hired by Inspiration Inc. to help improve their profit margin. Inspiration Inc. is a business communications consultancy that services many clients in different industries throughout the United States. The end products of the company are customized recommendations for the best use of a clients existing resources for improving internal communications typically delivered via documentation in different media. The company has approximately 100 consultants all of whom are located in their central headquarters in Chicago. What system do you recommend to improve the company’s business processes and increase their profit margin? A) Extranet to enable quick collaboration over the Internet minimize the time spent communicating with the client and minimize the amount of paperwork needed B) CRM to maintain easily accessible customer records to minimize the time spent looking for client data C) KMS for minimizing redundant work on similar clients D) marketing system for improving sales levels
