Compare the RBV and I/O Models
1. an introduction to the concepts of RBV (resource based view) and I/O (Industrial/Operations) theory.
o One says the resources are the most important and the other says the industry is the most important.
2. The following short article explains two diametrically opposed views of corporate strategy.
o Click on RBV or I/O ModelsDownload RBV or I/O Models
3. two concepts Respond to the following with a text entry of approximately 250 words
A. Which model is most valid in achieving superior returns for the company.
B. Does the size of the company make a difference? of so why?
C. Does the answer depend on which industry it is already in, such as the energy business?
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