Course: Capstone: Business Strategies
Homework for the third week
Please see the attached Template Business Canvas Model. Review the following article
https://designabetterbusiness.com/2017/10/12/how-to-really-understand-your-customer-with-the-value-proposition-canvas/
then using the BMC template fill out by responding to each question based on what you have learned about your company’s customer value proposition. Please keep your responses to each question short, concise, and specific (no more than two sentences or phrases each, just like in a SWOT analysis). Review the example template AIMY Robotics as an example.
Target company: IBM
Back up all opinions with the readings and outside research in academic journals at the KU online library.
KU online library: https://keiseruniversity.libguides.com/home/home?preview=afb5d66ab3b853fa361847ea7dfda322
Reference requirements:
2020-2023 (Peer Review)
APA format
The template is in the attachment. Please check it out. Thank you very much!
