I need your help for writing essay (5 pages not including the cover page and references page) The topic as below:
In the Disney is Asia case study (p. 273), many of the issues Disney had from the start related to cultural challenges expanding into China. Using the Business Problem Solving Model outlined this week in the course content and video, how would you make the following decisions?
- Discover. Identify the problem: What were the main issues described in the case that were problematic?
- Investigate. Gather information to define the problem: What were the cultural challenges posed by Disneys expansion into Asia?
- Brainstorm. Produce Alternatives: In your opinion, how could Disney have resolved these issues?
- Implement. Put the best solution into effect: Of your alternatives, which one do you think would work out best? Why?
- Review. Assess the effects of the solution: Based on Disneys experience, what are the lessons the company should have learned about how to deal with cultural issues when expanding? Describe each.
Directions:–
-Write an essay that includes an introduction paragraph, the essays body, and a conclusion paragraph to address the assignments guide questions. Do not address the questions using a question-and-answer format.
– Charts/diagrams should be labeled and can be added within the body of your paper.
-APA style should be used
-Font will be: Times roman 12, and double space should be between lines
-At least 3-4 scholarly, peer-reviewed journal articles will be used as references (including the below two).
Recommended Reference:
- In-Depth Integrative Case Study 2.1a: Euro Disneyland (p. 262) in International Management: Culture, Strategy, and Behavior
- Kotler, P., Manrai, L., Lascu, D., & Manrai, A. (2019). . International Business Review, 28(3), 482498.
- Sobol, K., Cleveland, M., & Laroche, M. (2018). . Journal of Business Research, 82, 340353.
- Botone, D., & Grama, B. (2018). . Cross-Cultural Management Journal, XX(2), 139145.
