Critically analyze “McDonald’s Hopes New Social Media Question-and-Answer Will Modify Food Image”
- Executive summary (50 words minimum and 100 words maximum)
- Outline of the social media research methodology being used by McDonald’s
- Analysis of the weaknesses associated with this approach
- Proposal for alternative strategic social media research solutions that may allow McDonald’s to get better
- feedback on its products and restaurants from customers
- The analysis is to be a minimum of 1,000 words in length
Source
McDonald’s hopes new social media question-and-answer will modify food image (Links to an external site.)Passikoff, R. (2014, October 14). McDonald’s hopes new social media question-and-answer will modify food image. Forbes. https://www.forbes.com/sites/robertpassikoff/2014/10/14/mcdonalds-hopes-new-social-media-qa-will-modify-food-image/#70bf235f3f6d
