A companys resources and capabilities are integral to achieving sustainable competitive advantage. Refer to your Thompson (2022) readings and the required videos. For this assignment, consider a company you worked for or one that you know well. Develop your analysis by responding to the following questions:
- What are the companys most important resources and why?
- What are the companys most important capabilities and why?
- How do the companys most important resources and capabilities create lasting competitive advantage?
- Relate your response to each of the above to our coursework (Thompson text) from this week.
- Your analysis must be driven by facts, research, and data.
- Your analysis should be between 1000 and 1500 words.
- Incorporate a minimum of at least our course text and one non-course scholarly/peer reviewed source in your paper. All written assignments must include a coverage page, introductory and concluding paragraphs, reference page, double-spaced and proper in-text citations using APA guidelines.
Due by 11:59 pm EST on Day 7, Sunday