DEVELOPING A HIV AWARENESS PROGRAM WITHIN A FAITH BASED INSTITUTION 1
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Getting to know the audience in preparation for communicating about an intervention is critical to the success of a public heath campaign. Approaches for communicating with policymakers, advocacy partners, and lay audiences need to be considered. For the intervention proposed, primary and secondary audiences for the information should be identified. For example, if you are working on a healthy diet and exercise program for adolescents, the primary audience would be adolescents and the secondary would be families of the adolescents.
Present what you could use as your message for the primary and secondary audiences of your intervention. Specify the cultural factors that may need to be considered to be effective in specific communities.
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Topic DEVELOPING A HIV AWARENESS PROGRAM WITHIN A FAITH BASED INSTITUTION
