DREAM WATER – IS THIS MARKETING IDEA USEFUL OR NOT?
NOTE: Don’t forget to read the article about “useless stuff”. Marketing serves the greater good for society even if it appears as if a product might be categorized as “useless”. What does marketing do for society? Please read this article and for full credit, the expectation is to include information from this article in your responses.
VIEW Video Shark Tank Episode Dream Water : https://www.youtube.com/watch?v=h_6j15sAw_I
READ the HBR article “The Upside of Useless Stuff”! https://hbr.org/2011/05/column-the-upside-of-useless-stuff
QUESTION #1: Do you think the entrepreneur’s idea to sell the product “Dream Water” is useful? Why? or why not?
QUESTION #2: Would you invest in this business? Why or Why not?
**NOTE: YOU MUST INCLUDE INFORMATION FROM THE ABOVE ARTICLE WHEN YOU ANSWER THIS QUESTION TO RECEIVE FULL CREDIT.
