Find a local business on Yelp that has a few negative reviews. Select one of them and map out what your strategy would be to interact with the dissatisfied customer, including both your initial contact with the reviewer and a longer follow-up message.
Your assignment will be graded based upon the following criteria:
Locate a local business on Yelp:_____/10
Selection of specific message and strategy map:_______/50
Clear strategy for initial contact:_______/30
Clear strategy for follow-up:_______30
Professional tone, language, grammar usage:______/30
All assignments should follow APA 7th edition. For assistance or guidance, please visit: https://owl.purdue.edu/owl/research_and_citation/apa_style/apa_style_introduction.html
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