Information System Management Mod 6

Minimum references for each is 4

ISMG Chapter 4 Netflix Case Study

Chapter 4: Netflix: The Making of an E-commerce Giant and the Uncertain Future of Atoms to Bits

For this assignment, read Chapter 4 – Netflix The making of an e-commerce giant and

the uncertain future of atoms to bits from the ISMG book and answer the following

questions. Please submit your file in a Word/PDF format only and name the file as:

Firstname_Lastname_ISDS705_Netflix_CS.

1. Discuss all the components of IS (Hardware, Software, Data, People, and Process) in

the context of Netflix as outlined in the case (in the context of the time period presented

in the case) (Use the information in the case or refer to external sources to formulate

your answer)………25 points

2. The chapter presents Netflixs (then) business model – utilizing the DVD-by-mail option

and how it became a market leader. Describe how Netflix gained competitive advantage

in a niche and novel market (at the time of the case) by using Porters five forces model.

…..25 points

3. Today, Netflix is one of the leading online subscription based streaming service

providers. But it is operating in a highly competitive market along with other streaming

service providers like Apple, Disney Plus, Hulu, YouTube, Amazon Prime etc. Identify the

ways in which Netflix is using or can use IS / IS based strategies to compete with these

market players. Propose some steps that Netflix should take in order to maintain a

dominant position in this market. …………………………………………………………..25 points

Grading Notes:

1. To be considered for grading, you must submit your assignment in the stated

file format only and follow the file naming conventions.

2. Each question carries 25 points, total points for this assignment – 75.

3. You must answer all the three questions and your answer must address all parts

of the question, for example in question 1 you need to discuss all the five

components of IS. For question 2, you need to elaborate on the five forces

discussed in the chapter and how they apply to this case.

4. Answers to each of the three questions must meet a minimum word count is 350 words.*

5. Include the word count for each answer (excluding references Minimum 4 References), 5 points

per question will be deducted if the word count is not included in the

6. Turnitin is enabled for this assignment and your Turnitin score for this

assignment must be less than 7% (Higher Turnitin scores are unacceptable

and points will be deducted for not meeting the Turnitin score threshold).

*References will not be counted in the word count, you can use any format MLA / APA.

To prepare for this assignment, you may refer to Module 1 for a refresher on

Porters Five Forces model. Additionally, review the supporting resources

(videos, links) for this case study available on Moodle to prepare your answers.