Marketing

You will put what you have learned up to this point towards analyzing a real-world problem and then communicating your analysis and recommendations.

Directions
Read the assigned case from the text
Respond to all the questions associated with the case.
Prepare responses to the corresponding questions in essay/report format (word document). Be sure to number each response.
Respond in approximately 1-2 paragraphs per question.
The entire paper should be 2-3 pages in length, with no more than 1.5 spacing.
All cited material must include both internal citations and a complete reference list at the end of the paper.