MKT 301 Principles of Marketing MARKETING STRATEGY AND INCLUSIVE MARKETING COMMUNICATIONS Assignment Overview Strategies and Target Marketing While online shopping had been growing over the last decad


MKT 301 Principles of Marketing

MARKETING STRATEGY AND INCLUSIVE MARKETING COMMUNICATIONS

Assignment Overview

Strategies and Target Marketing

While online shopping had been growing over the last decade, 2020’s pandemic and lockdowns propelled the activity to new heights. We will use this case to look at how online vs. in-store shopping is presented.

Case 3 Resources

Target Market (2022)The Nature and Functions of Distribution (Place) (2022)Using Supply Chain Management to Increase Efficiency and Customer Satisfaction (2022)Promotion Strategy (2022)Sales Promotion (2022)The Huge Impact of Advertising (2022)Online Shopping vs In Store Shopping – Infographics (2022)

Please follow attached assignment information