Task: Individual Oral Presentation 1 Details: You must deliver an individual presentation and submit it as a Powerpoint or PDF document the week before (see below for dates) Presentation title: Using examples, how important is intercultural communication in brand management and marketing? Content and expectations: Your presentation should: refer to different communication styles and marketing methods refer to different communication settings contexts and the communication process refer to intercultural communication competence have a clear structure with an introduction, an outline and a conclusion answer the question with a coherent argument referring to relevant evidence and examples show critical thinking by analyzing and interpreting the evidence use appropriate visual aids with correct spelling and grammar and appropriate font, size and colour be within the time limit and allow questions and answers at the end Formalities: Presentation length: 8-10 minutes Number of slides: 7-10 The in-text References and the Bibliography must be in Harvards citation style. Submission: Week 4, Sunday 21st February 2021. Via Moodle Presentation date: During on-campus classes in weeks 5 & 6 (weeks starting on February 22nd and 1st March). Weight: This task is a 30% of your total grade for this subject. Full learning outcomes that will be assessed: Outcome 1: To demonstrate the ability to research, organize, prepare and deliver an individual oral presentation Outcome 2: To create effective visual aids that will enhance the presentation Outcome 3: To demonstrate knowledge and understanding of communication perspectives and intercultural communication Outcome 4: To demonstrate effective use of verbal and non-verbal communication Outcome 5: To be able to develop a coherent and cohesive persuasive argument and link ideas together with signposting language and cohesive devices Outcome 6: To find relevant academic sources which are cited and referenced appropriately to support your argument Outcome 7: To analyse and the question, demonstrating critical thinking Outcome 8: To show depth of knowledge and ability to field questions
