This assignment aims to stimulate your creative thinking and business analytical skills in application to a luxury brand or an artist/art institution.
You have to deliver a proposal to a luxury brand for an art collaboration or a proposal to an artist or art institution for a collaborative project with a luxury brand.
Your project will need to include: the typology of the collaboration, the rationale behind your choice and why would this beneficial to your audience (luxury brand/artist/art institution).
Make sure you consider the length and the extend of the commitment and the following aspects: is it long-term or short-term? Are there any risks to consider? How will the collaboration be implemented? Approximate financial investment required? How will the collaboration be assessed?
