Assessment Instructions
For this assessment, consider that you work for a company that develops and sells case studies and case study analyses. Your company’s primary customers are colleges and universities wanting to use them within their courses, but your company also has customers using them for management training and development. Your manager asked you to conduct research and write a case study analysis about a company’s information management system (IMS). She’s specifically interested in you doing this associated with one of a small set of possibilities she provided to you. You may use the same company you selected in a prior assessment or you may select a different company from the following list:
- L. L. Bean.
- Amazon.com.
- Starbucks.
- Intel.
- Johnson and Johnson.
You and your manager discussed the high level outline of your case study analysis and agreed you should address the following items. As the basis for your research, you can use any of the resources noted in this course, in the Capella library, and on the Internet.
- Analyze and describe the company’s information management system. As part of your analysis, analyze if its IMS gives the company a competitive advantage over their competition.
- Recommend improvements for the competitive aspects of the organization’s IMS.
- Analyze how the IMS helps coordinate between supply chain partners.
- Analyze how the IMS helps to monitor orders and inventory levels and satisfy customers.
- Analyze why managing information is equally or more important to the company than moving products.
Based on the intended audience, your report should be well organized and written in clear, succinct language. Target 8001000 words. Follow APA rules for attributing sources that support your analysis and conclusions.
Academic Integrity and APA Formatting
As a reminder related to using APA rules to ensure academic honesty:
- When using a direct quote (using exact or nearly exact wording), you must enclose the quoted wording in quotation marks, immediately followed by an in-text citation. The source must then be listed in your references page.
- When paraphrasing (using your own words to describe a non-original idea), the paraphrased idea must be immediately followed by an in-text citation and the source must be listed in your references page.
