Strategic branding in experience economy

Please read the three articles posted on itslearning and prepare an essay by discussing their main takes in terms of strategic branding within the framework of experiential marketing. Make references to the concepts and topics tackled during lectures.  Please upload your answer document (between min. 3- max. 5 pages long, 12 Size, Times New Roman, 1.5 spacing) in word format only on Itslearning in the indicated time frame.