SPSS exploratory factor analysis
Take the data provided in the file “assignment2.xls” (Excel file). These data have been collected through a survey. The survey was interested in three concepts, namely: Customer loyalty: measured with x1, x3, x4 and x11 Customer satisfaction: measured with x2, x8, x9 and x10 Service quality: measured with x5, x6, x7 All … Read more