This week, you will further analyze Publix’s current condition, but this time you will consult Chapters 79 in Hitt et al. (2017), in addition to the pdf-handout on grand strategies (Pearce, 1982) and the ppt-handout on Porters (1980) generic strategies.* Consult credible external sources as necessary to supply specific information on the company and its current strategic positioning.
1. International Strategies. Three subparts: (a) business-level (Lucas & Voss, 2015; Porter, 1980); (b) corporate-level (Pearce, 1982); and (c) international entry mode (describe any relevant level of international exposure; Hitt et al., 2017, p. 254).
Write in complete sentences, and use APA style (7th edition), with section headers to organize the paper, along with correctly formatted citations and references. Cite at least the textbook (no more than three times), plus one authoritative source for each key concept (e.g., grand strategies or generic strategies). Aim for high-quality sources. As always, steer clear of generic (authorless) websites and extremely short website articles.
