Assignment Content
APA format
Greater than 500 words
Please use page # in the in-text citation, especially for AirAsia Group Berhad SWOT Analysis reference (PDF attached)
Create a outline that conveys the following information:
- Name of company: AirAsia Group Berhad
- Industry
- Brief history of company
- At least 3 milestones from the companys history
- 3 resources (in addition to AirAsia Group Berhad SWOT Analysis reference) where you can locate company information in future weeks. This may include company websites, current employees, journals, etc.
- Define 1 new unique business opportunity the company can do to increase their competitive advantage.
- Identify a function of management that is needed for this opportunity.
Reference
AirAsia Group Berhad SWOT Analysis. (2021). AirAsia Group Berhad SWOT Analysis, 17. https://web.a.ebscohost.com/bsi/pdfviewer/pdfviewer?vid=4&sid=068a33ae-5d15-4862-a16d-fbca6da966dc%40sdc-v-sessmgr03