Prior to reading this DQ, please read the PA2 assignment and understand what the
assignment is asking you to complete. Once you have an understanding of the PA2
assignment, please continue to the paragraph below to complete DQ1.
Using the Library Information Resource Network (LIRN), JSTOR, or any other electronic
journal database, research eight (8) peer-reviewed articles that can be used to answer your
upcoming PA2 assignment. Your discussion should summarize the articles in such a way that
it can justify any arguments you may present in your PA2 assignment and should be different
from the abstract. In addition to your researched peer-reviewed article, you must include an
example of the article researched as it is applied by industry (company, business entity, and so
forth).
Please note: This article summary should not be the only article researched for your PA2
assignment. You may (and should) have several other articles researched to fully answer your
PA2 assignment. The concept of this DQ is to allow students to be proactive in the research
necessary to complete this assignment. You may use your article summary, partially or in its
entirety in your PA2 assignment.
Important: Please ensure that your reference for the article is in correct APA format, as your
reference in your discussion post. Depending on which electronic database you use, you
should see a Cite selection for your article. In addition, there should be a variety of articles
summarized and as such, students should have different articles summarized. Your summary
MUST include ALL of the following in your DQ post (include every item in the bullet list below,
or you will not receive full credit):
Do these in order:
In correct APA format, write the Reference of the article.
Clearly state what the article is about and its purpose.
Describe how you will use it in your upcoming assignment.
Repeat for a total of eight (8) peer-reviewed sources.
Professional Assignment 2 CLO 3, CLO 7, CLO 8
Please prepare a minimum of four (4) pages of APA formatted report that analyzes the search
engine industry and Googles competitive position in the industry. Your report should include:
A Five Forces analysis
A list of industry driving forces and key success factors
A SWOT analysis and financial analysis for Googles performance between 2009 and
2019.
Also, please recommend strategies necessary to allow Google to strengthen its lead in the
search industry and to make a success:
Its smartphone business
Cloud computing
Entry into emerging markets
Other recent ventures.
You should also provide a recommendation concerning any potential ethical lapses at the
company. Your recommendations should be specific and supported with facts from your
analysis. (You should use the financial ratios presented in the Appendix of the text as a guide
in doing your financial analysis of the company.)
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this work for Discussion Question. Find out 8 articles that use for PA2 paper. summarize each of the articles to answer Clearly state what the article is about and its purpose. Describe how you will use it in your upcoming assignment.
attention!!!! 3 sentences for each paragraph, each article needs 2 paragraphs.
Do need website links for references part.