416 due Sunday


Throughout this course you have worked on various components of your marketing plan. Now it’s time to put it all together and finalize your plan, as you know it today. Submit your completed marketing plan. Your marketing plan should include the following:

  • Marketing objectives and how they meet business goals
  • Marketing framework
  • Customer segmentation – current, potential, and competitor’s
  • Differentiation of your business
  • Marketing dashboard
  • Graphics

 5 pg

Minimum 3 graphics

Minimum 2 scholarly sources