Week 9


 

Week 9 Assignment – Stakeholder Satisfaction

Resources

  • From Business Ethics: Ethical Decision Making and Cases, read “Case 11: Zappos: Taking Steps toward Maximizing Stakeholder Satisfaction.”
  • Use Strayer Library to locate at least three academic resources for this assignment.
    • Note: Wikipedia and other similar websites do not qualify as academic resources.
Instructions

  • Analyze the manner in which Zappos’s leadership has fostered a culture of ethics in the company.
    • Suggest two actions that other companies can take in order to mimic this culture.
  • Determine the major impacts that Zappos’s leadership and ethical practices philosophy have had on its stakeholders.
  • Examine three of the ethical challenges that Zappos faces. Recommend three actions that Zappos’s leadership should take in order to address these ethical challenges.
  • Evaluate the effectiveness of the core values in relation to developing a culture of ethics.
    • Determine the manner in which the core values support the stakeholder’s perspective.
  • Analyze the major ethical challenges that Zappos has faced.
    • Determine whether or not you would have resolved these challenges differently than Zappos’s management.
    • Provide a rationale for your response.