#Wk 2 – Apply: Summative Assessment: Part A: Strategic Marketing Plan

Wk 2 – Apply: Summative Assessment: Part A: Strategic Marketing Plan

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Strategic Marketing Plan Part A: Environmental Analysis and SWOT Analysis (Due in Wk 2) Company Description Describe the company you are designing the plan for.Include: Mission Statement Vision Statement Product line description Company information, such as the size of the company Environmental Analysis Analyze the forces that affect the company and marketing efforts. Competitive Forces … Read more