External and Internal Environments
Overview
In this assignment, you are to use the same corporation (Coca-Cola) you selected and focused on for the Strategic Management and Strategic Competitiveness assignment.
Using the corporation you chose from the Week 3 assignment, Strategic Management and Strategic Competitiveness, examine the industry in which the entity operates. Use any or all of the following resources to conduct research on the company:
Company website.
Public filings from the Securities and Exchange Commission’s Filings & Forms page.
Strayer University’s online databases.
The Lexis Advance database.
Other miscellaneous sources. Note: the company’s annual report will often provide insights that other resources may not include.
Use the External and Internal Environments Template [DOC] to ensure that your assignment meets the requirements.