A group of your friends from college are planning to start a clothing line company. They are in the process of writing their vision statement, mission statement, and values statement. They come to you for examples of companies’ statements you feel they could model theirs from.
You offer to give them advice. Write a professional 1-page (300-350 word) email addressing the following areas:
- A company that has an ideal vision statement. Be sure to include the vision statement and explain why you think this exemplifies a vision statement.
- A company that has an ideal mission statement. Be sure to include the mission statement and explain why you think this exemplifies a mission statement.
- Explain how vision, mission and values statements provide direction for everything that happens in an organization. Include an example that is not already discussed in this module of how an organization followed its vision, mission, and values statements to deal with a situation.
