Global Marketing

by


Country Market: Russia

Parent Country: United States

Company: Subway ( https://order.subway.com/ ) vs (https://subway.ru/ )

Background news:Check this: https://www.newsweek.com/us-companies-remain-russia-world-ramps-pressure-putin-1688165

Paper

  1. Introduction (5 %, 1 page)
  2. Country economic, culture, legal, and demographic analysis (20 %, 2 pages)
  3. 4 (Product, Price, Place, and Promotion) + SWOT analysis for Subway in Russia (40 %, 4 pages)
  4. Subway’s marketing strategy (4 Ps suggestions) in Russia (20 %, 2 pages)
  5. Overall format & content quality of paper copy (5 %)
  6. 10 Professional references citation dated after February, 2022. (5%)