Reading


  

Reading 6B  -Reading Insights of how the reading material contributed to build your assignment. A New Entrepreneurial Dynamic – Autry – v. 1.0.1 Chapter 11 BRANDING

•PPT slide/s Reading Insights of how the reading material contributed to build your assignment

  

Each chapter analysis in different slides. 

1.Executive Summary of the Reading: what is the aim of this chapter?  ● 

● 2.Key concepts that you got from the reading: Key takeaways from the chapter ● 

● 3.Insights from this reading to your Business Plan: What and how can you apply this reading to your Business Plan?