Recall “Mini Case 4: Nike’s Core Competency: The Risky Business of Creating Heroes.” The case discusses the risks associated with using celebrity athletes in marketing. Discuss another company that experienced negative situations with using celebrity athletes. Do you believe they handled the fall-out well? Why, or why not?
Your coworker tells you that he or she has beaten the market for each of the last 3 years. Suppose you believe the coworker. How does this fact and your belief in him or her mesh with your current belief in efficient markets? Be sure to specify which form of the efficient markets theory you … Read more
Your textbook and the unit lesson discuss the two versions of purchasing power parity (PPP). They are absolute PPP and relative PPP. If a domestic government entity released economic information that suggested that the purchasing power of money in the future will be less than previously expected, what would happen to the current exchange rate … Read more
You are the chief executive officer (CEO) of a start-up technology firm. The firm expects small profits but significant growth over the next few years. The firm has asked your opinion on a dividend policy for the firm. Provide your opinion on a dividend policy along with reasoning using terminology discussed in the unit lesson … Read more
Hi CPA, I bought my house in 1980 for $75,000. I talked to realtor, and the realtor believes that my husband and I can sale the property for at least $300,000. Supposing that this is the case and we sale the property in May of 2023, what will the tax consequences be? We have lived … Read more