Please respond to the following: Review the article,Effective Marketing Tool for the Marketing Professionals in Healthcare Organization: The 4 “S” Model. Are there any elements from this article you believe you will implement in your own marketing plan in next week’s assignment? Why or why not? Be sure to respond to at least one of … Read more
Identify two specific marketing communication strategies you believe are most effective for use between health care organizations and their patients. Provide rationale to support your choice of strategies. Be sure to respond to at least one of your classmates’ posts.
Please see intructions last minute need help – guidance. This is a journal entry Criterion 1: Answer the Question. Demonstrate a thorough knowledge of the issues in the case that relate to the question. One way to do this is to think of yourself as a consultant who has been hired to address … Read more
Please respond to the following: You are working for a health care organization that is starting a new service. You will be part of the roll-out for a new app that allows patients to access personalized health advice 24/7. What are some realistic branding strategies you could use to evaluate the new service? Be … Read more
Introductory Paragraph: gives an overview and definition of the topic you chose. At the end of the paragraph it gives an idea of how your forum is organized. Current Trends Paragraph: In this paragraph, you will discuss the themes that you found in the research from the 5 articles related to your topic. This paragraph … Read more
Think back to the article, Are Your Company’s Strengths Really Weaknesses? Think specifically about the SWOT analysis, and consider how it may or may not be used within a marketing related role in a health care organization. Then, answer the following: How could SWOT analysis be used in health care marketing? Explain your answer … Read more
You are the marketing manager for a new brand of sports drink called Refresh. The all-natural ingredients in the drink are grown and harvested on small farms in the United States. The bottles and packaging are made from recycled materials. You are preparing for the launch of the product in the local market.
The Course Project for MKTG425 is a sales plan that includes designing a sales organization structure, code of ethics, communications policy, lead generation plan, sales call policy, presentation strategy, training plan, relationship management plan, and internal communications policy. You may do your project on any of the following. An imaginary business that you could start … Read more
There are three discussion topics. Choose any two topics. Post your main topic responses by 11:59 p.m. Eastern Saturday. Make value-added reply posts to at least two of classmates by 11:59 p.m. Eastern Tuesday. A minimum of two reply posts is required, but three or more value-added replies to classmate threads may earn maximum credit. Respond to each topic as a separate thread, and label … Read more
At the beginning of the previous academic year, the institution announced it would drop football at the conclusion of the season. The announcement created public relations issues with alumni, current athletes, and the local community. Donations to the athletic department have dropped 35% in the past year. At the same time, women’s volleyball advanced … Read more