In Chapters 8 and 9, we reviewed several types of global expansion strategies a company can undertake when entering new markets. For this assignment, you will read a case study about Starbucks’ expansion into the Indian market (p. 413 in the textbook) and then respond to, and make decisions, based on the following questions: … Read more
Prior to beginning work on this discussion forum, read sections 6.0-6.2 and section 6.5 in Chapter 6 of the required textbook, Operations and Supply Chain Management. Culture defines the unique lifestyle for a nation or region. Since businesses locate their factories, call centers, warehouses, and offices around the world, operations managers need to be sensitive … Read more
Case Analysis 1Case study: (Native) American Diversity Diversity conversations seldom include Native Americans. There is even disagreement over howthese individuals should be identified. But whether we use the terms “American Indian” or “Native American,” or refer to their tribal affiliation (Cherokees are the largest, with over800,000 members), the prevailing perception is that Native Americans are … Read more