Strategic Marketing Plan Part A: Environmental Analysis and SWOT Analysis (Due in Wk 2) Company Description Describe the company you are designing the plan for. Include: · Mission Statement · Vision Statement · Product line description · Company information, such as the size of the company Environmental Analysis Analyze the forces that affect the … Read more
Media messages foster stereotypes, ideals of a culture, when they reflect and reinforce cultural values. They often contain combinations of gender, age, social class, ethnic values etc. Questions: Watch one hour of television. Observe and take notes about the commercials that are shown over this hour and answer the following while watching each commercial and … Read more
1 page – Times New Roman 12 pt – A-place-in-the-family-corporate-governance-practices-in-family-firms-case (Attached) Please read the case presented and answer the following questions: · 1.Analyze the role of the board at Lim Palm Co. In what way does it deviate from best practices in corporate governance · 2.What would be the benefits to the company if it … Read more
3 pages Climate Change: Discuss Climate Change as a global issue and present both the positive and negative occurrences and specific actions taken by key countries and organizations over the past few years. Using relevant and significant examples, comment on how this issue is affecting international trade, consumer goods, and marketing. Consider both positive and … Read more
Requirements: Discuss “Amazon”, its positioning, and the tactics/actions it uses to get this positioning to “stick” in someone’s mind. 5 pages of content excluding title page, executive summary (on a page by itself), a table of contents. reference list, and appendices. Follow APA 7th edition formatting. It requires a minimum of at least three outside peer-reviewed … Read more
Quotation for Instacart_ Undertake a Porter’s 5 Forces analysis to determine how much profit potential exists in the industry in which your selected business operates. Ø The report is not a summary of your findings; rather, you should be critically applying the Porter’s 5 Forces framework and supporting your ideas with research. Ø Use your … Read more
For this discussion, please visit the following link: https://www.thinkwithgoogle.com/marketing-strategies/data-and-measurement/google-analytics-performance-marketing-case-studies/ The link is a collection of Google Analytics Marketing Case Studies, Short 1-2 page case studies, discussing various companies use of Google Analytics in driving digital strategy. Your job is to pick one of the case studies, read it and answer the following questions in your … Read more
For this discussion, after reading the material and reviewing the videos this week, pick one key digital marketing role you believe is interesting. Review the job in more detail online and answer the following questions: 1) What is the role? 2) What are the key contributions and responsibilities of this role? 3) How does … Read more
In this discussion, it’s important to watch all of the videos first, but primarily the 2 TedTalk videos. Each TedTalk discusses technology and the emergence and importance of personalization in digital marketing today. In this discussion please answer the following questions: 1) What did both TedTalks have in common as a major theme in … Read more
After watching video, answer the following question: 1) What did the video state as critical for companies operating e-commerce sites today? 2) Based on the other material this week, what else do you think is critical for companies’ to embrace as strategies to market their websites? Provide an example of an e-commerce site you … Read more