Imagine you work for a breakfast cereal company that makes prepared products that are served cold. Your company wants to introduce a new hot breakfast cereal that would require some minimal preparation by the consumer. How would you propose forecasting initial demand for this product? Identify one quantitative and one qualitative technique. How do the … Read more
Post 1: Select a publicly traded company, and describe its current distribution policy. Post 2: Describe the procedures the company followed when it made the last distribution through dividend payments or through a stock repurchase. Post 3: Analyze how the last distribution impacted the company’s intrinsic stock price per share. Post 4: Evaluate the company’s current … Read more
Address the following questions: Can there be toxic leadership without toxic followership? Why or why not? Why is it important for followers to be authentic? How do you decide when it is time to exit an organization/to have the courage to leave? Support your answer.
The leader of your organization just resigned because they were arrested. You are now in charge of guiding the organization through the process of picking a new leader. Which model of leadership will you pick and why? Make the case for one by comparing and contrasting with the others. 5-7 scholarly sources.
Choose one public corporation in an industry with which you are familiar. (Note: you will use this same corporation in every assignment throughout the course) Use any or all of the following resources to conduct research on the corporation: The corporation’s website. Public filings from the Securities and Exchange Commission’s Filings & Forms page. Strayer … Read more
Pick a company that uses social media as a marketing and branding tool. Review at least three social media accounts your company of choice uses and assess the following: Based on their social media, how would you describe the company? How is the company trying to portray itself on social media? Are users interacting with … Read more
n this first course assignment, you will create a description of your selected company and a SWOT matrix that includes trends, strategic positioning, distribution channels, and risks. You’ve already begun this assignment in your discussions.In the Week 1 discussion, you chose a company (whether your own or the snack food company scenario) and created a … Read more
Using the organization of choice to analyze its 5 building blocks based on the Business Canvas Model. Students must include Building Block ‘Value Proposition’ in the paper along with other 4 building blocks at their choice. Students are required to (1) identify the feature of each building block in your company (2) analyze current and/or … Read more
One of your direct reports thinks that you are not acting responsibly or in the best interests of the company with him or the department in which you work. The direct report has informed you that your communication and work style are lacking and that this is also causing problems with others in the department. … Read more