What global marketing opportunities and challenges would you face if the simulation were based on a real-world international situation? Discuss the difference in the experience you would have without the assumptions built into the simulation (e.g., no cultural barriers, language, currency, tariffs, mode of entry challenges).
Develop an 6-8-page digital marketing strategy for a new pet food product (or new product or line extension at your employer or future employer.) Introduction Digital marketing and social media have completely changed the face of marketing. It is not that the older tools and models no longer work (they do!) but, rather, that these … Read more
MARKETING PAPER: MYOPIA ASSIGNMENT INSTRUCTIONS You will write a 4-page paper on the classic Theodore Levitt 1960 paper called Marketing Myopia. ‘Marketing myopia’ is a term coined by Theodore Levitt. A business suffers from marketing myopia when a company views marketing strictly from the standpoint of selling a specific product rather than from the standpoint … Read more
In preparation for designing an advocacy campaign, research the cause you chose: School Facility Funding. In a 3-page paper (not including the title and references pages), answer questions such as:What are the issues related to the cause? Why have you chosen it?What target population is impacted by the cause? What has been the reaction to … Read more
Deliverable 7 – Report on Technology and Emerging Trends Assignment Content Competency Analyze the use of technology to increase cognitive intelligence and knowledge in business. Evaluate the role smart technologies plays in increasing competitive advantages. Analyze technologies that enhance the human experience. Evaluate technology used in digital transactions. Analyze sustainable and renewable resources and their … Read more
Deliverable 3 – Training Proposal on Retraining Using Augmented/Virtual Realty Assignment Content Competency Analyze Technologies that enhance the human experience Student Success Criteria View the grading rubric for this deliverable by selecting the “This item is graded with a rubric” link, which is located in the Details & Information pane. Scenario You are the training … Read more
Deliverable 2 – Smart Technologies Proposal Assignment Content Competency Evaluate the role smart technologies plays in increasing competitive advantages Student Success Criteria View the grading rubric for this deliverable by selecting the “This item is graded with a rubric” link, which is located in the Details & Information pane. Scenario You are the customer service … Read more
In a 1-2-page assessment, explain the Efficient Market Hypothesis and its implications on financial decisions.
Primary Task Response: Within the Discussion Board area, write 400-600 words that respond to the following questions with your thoughts, ideas, and comments. This will be the foundation for future discussions by your classmates. Be substantive and clear, and use examples to reinforce your ideas. Additional Information: The board of directors at AutoEdge is actively … Read more
The pharmaceutical and medical device markets are extremely competitive. You can’t watch TV without seeing an AD for a new drug or therapy. Select one pharmaceutical drug that is currently marketed to consumers. Also, attached a current video/ad/commercial regarding your pharmaceutical drug. Describe the therapy (Company, Brand Name, Generic Name, Drug Class/Disease Category). Then … Read more